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Director, Customer Experience
Propel Holdings
Director, Customer Experience
Propel Holdings
Vibha Rao is Director, Customer Experience at Propel Holdings, with +15 years in financial services and more than a decade leading customer experience and digital transformation. She builds customer-centered growth strategies and experience modernization initiatives that turn complex customer signals into scalable product and service innovation. Her work connects AI-enabled insights, design, and performance analytics to drive conversion, engagement and business growth.
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